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UTM builder

Build a campaign link with UTM parameters so you can track exactly where your traffic comes from in analytics.

Your campaign URL
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Saved links

Frequently Asked Questions

What is the UTM Builder and how does it work? +

The UTM Builder is a powerful, browser-based utility designed to streamline your SEO workflow. It processes your inputs entirely in your browser or through secure edge relays, delivering instant, accurate results without storing your data.

How do I use the UTM Builder? +

Simply enter your URL or required data into the input field above and click the action button. The UTM Builder will automatically analyze your input and generate a comprehensive, exportable report or code snippet in seconds.

Is the UTM Builder completely free and unlimited? +

Yes! Like all tools on Crawlie, the UTM Builder is 100% free to use. There are no paywalls, no login requirements, and absolutely no strict usage limits. You can run as many scans and generate as many reports as you need.

Is my data safe and secure? +

Absolutely. The UTM Builder runs its core logic locally in your browser. We do not store your website data, track your internal links, or keep a database of your reports.

From the blog
Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
UTM Campaign Builder vs. Doing It by Hand: Is It Worth Switching?
A practical look at what UTM Campaign Builder actually saves you over doing UTM tracking parameters manually, and when manual still makes sense.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
The UTM Tracking Parameters Checklist: What to Verify Before You Publish
A short, practical checklist for UTM tracking parameters — the things worth checking every time, not just the first time.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
UTM Tracking Parameters FAQ: Questions People Actually Ask
Straight answers to the questions that come up most often about UTM tracking parameters.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
Does UTM Tracking Parameters Still Matter in 2026?
A quick, honest look at whether UTM tracking parameters is still worth the effort, or a holdover from an older era of SEO.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
What Is UTM Campaign Builder? A Practical Guide to UTM Tracking Parameters
What UTM Campaign Builder actually does, why UTM tracking parameters matters for SEO, and how to get it right from the start.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
How to Use UTM Campaign Builder the Right Way (2026)
A step-by-step walkthrough for using UTM Campaign Builder effectively, with the details most guides skip.
 Illustration representing UTM tracking parameters, related to the UTM Campaign Builder tool on Crawlie
UTM Campaign Builder: Common Mistakes and Best Practices
The most common mistakes teams make with UTM Campaign Builder, and the practices that actually fix them.